BEATSDesign
For a campaign centered around the best athletes in the world; LeBron James, Lionel Messi, Shohei Ohtani, it was incredibly important for us to develop an impactful thumbnail that showed these great athletes in all of there glory while wearing the new Powerbeat Pro 2 headphones. I designed this. This greatly influenced our OOH in Times Square
TIMES SQUARE OOH
CREDITSDesigner: Kamiin Valree
Retouching: Micole Guevara