ART DIRECTION LET ME PUT YOU ON
LISTEN TO YOUR HEART
NON-STOP NBA
TURN UP THE FUN
THE HOOPCHAT
REBUILD THE WORLD
WAGMI WNBA
THE BREAKTHROUGH

DIRECTINGH&R BLOCKBOY
NON-STOP NBA :10s
THE HEIST

DESIGN BEATS BY DRE
NBA

SELECTED CLIENTSMCDONALDS
BEATS BY DRE
NBA
LEGO
WHATSAPP
CRUNCH
COINBASE
INTUIT
TIRADOR
ABOUT  
CURRENTLY AT TRANSLATION———CURRENTLY AT TRANSLATION———  

INTUITThe Breakthrough
Intuit partnered with independent rapper LaRussell to produce a song that chronicles his journey to personal, professional and financial independence. LaRussell turned that song into an open verse challenge on IG and TikTok , passing the mic to emerging artists to share their own dreams of prosperity with a verse to complete the song. 

We then created an activation at SXSW, with an open verse verse live pod that aspiring artists used to submit their own verses. 

Results: 8.8M views, 142.4K social engagements, and 1.5K submissions.






CREDITS
GROUP CREATIVE DIRECTORS:Matt Herr & Emmeli Osterdahl

CREATIVESKamiin Valree, Matt Weisman, Hailey Boerema, KS Shanti


PartnersKnox Production
PREV PROJECT


2025®